TERRITORY MARKETING: ATTRACTING INVESTORS

Abstract

Objectively, technologies and tools in the field of management are generated
and actively developed in the business environment and only then transferred to
the public sector of the economy and the public administration system (there
are exceptions). national marketing (to a lesser extent, promotion, perhaps)
significantly lags behind the best world models, so often it has nothing to offer
especially for the management of territorial objects (municipalities, subjects of
the Republic of Uzbekistan, etc.). There are very few specialists who have
experience in both state (municipal) management and in the field of commercial
marketing, especially in managerial positions. However, the request for territory
marketing is gradually formed, even in the absence of a high-quality offer. We'll
talk about this below.