SOCIO-PSYCHOLOGICAL FACTORS OF ORGANIZING MATERIAL ON INTERNATIONAL THEME

Abstract

The article discusses the issues on the socio-psychological aspects of the activity of an international journalist. The factors of information perception of foreign audiences, evaluation and acceptance of the message were studied, the role of the time factor in foreign broadcasting, techniques for attracting and maintaining the attention of the audience, and reducing the psychological distance between the communicator country and foreign respondents were analyzed. The author substantiates the importance of the apperception factor based on specific examples, examines the impact of stable and temporary apperception on the effectiveness of the perception of international information, and reveals the role of the emotional richness of materials on international topics.