THE RELATIONSHIP BETWEEN DOCTORS AND REPRESENTATIVES OF THE PHARMACEUTICAL BUSINESS IN MODERN SOCIETY
Keywords:
exchange of information, supporting continuous medical educationAbstract
The relationship between doctors and representatives of the pharmaceutical industry is a fundamental element of the modern healthcare system, fostering a seamless exchange of information, supporting continuous medical education, and improving patient care. Over the last century, this partnership has evolved in response to the expanding needs of healthcare, beginning as a primarily educational collaboration. In its early stages, representatives shared essential knowledge about new medications, primarily antibiotics and vaccines, which played a crucial role in the fight against infectious diseases such as tuberculosis and polio. This initial focus on safety and effective application established the groundwork for a relationship that now encompasses a broad range of therapeutic areas and serves as a bridge between scientific research and practical, clinical applications
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