THE ROLE OF THE METAVERSE IN MANAGING THE QUALITY OF EDUCATIONAL SERVICES

Abstract

The main objective of this research paper is to examine the role of the Metaverse in managing the quality of educational services. The descriptiveanalytical method is utilized in this research paper. The population of the research includes 881 university teachers who belong to universities in the southern region of Jordan. A total sample size of 385 participants is chosen. The obtained results show that the role of the Metaverse in managing the quality of educational services was seen to be high in all the dimensions of the Metaverse, such as the interactive educational dimension, the technological and innovative dimension, and quality of educational services and satisfaction. The results further demonstrate that there exist no statistically significant differences between the means in relation to the role of the Metaverse and its dimensions in managing the quality of educational services according to the gender variable. Statistically significant differences were, however, found between the means of Metaverse dimensions in accordance with the knowledge of Metaverse technology, with those in the good category having higher means than those in the poor, moderate, and excellent categories